The greatest challenge of running a small business is breaking the mindset of thinking small. As a new generation of entrepreneurs is stepping on to center stage, they recognize that the need of the hour is to think big. The new age entrepreneur does not see growth as limited by present conditions or by prevailing externalities. Growth today is driven by vision. The bigger the vision, the bigger the strategy and the bigger the growth achieved.

This is not say that small business is without challenge. Small business owners know more than anybody about the everyday struggle to keep a business running profitably. Acquiring finance, getting the right technology, building team, and setting up processes and systems all are issues that need to be tackled while looking to build growth. The mindset change required is the realization that all this, and more, can be and must be overcome.

In its fourth avatar the Small Business Congress 2013/Small Business Awards 2013 has established itself as the foremost platform that urges small business owners to think big. Here small business is big business as individual experience becomes a source for collective wisdom through shared learning, shared resources and shared networks. The exposition attracts top-of-the-line business enablers looking to provide the crucial assist required to meet big goals. The Small Business Congress 2013/Small Business Awards 2013 encourages small business owners to shrug off an extreme inward focus and move beyond the limitations of current resources to acquire the capacity of thinking and implementing big ideas.

I welcome you to join the forum for small business with big appetites for growth.

Gaurav Marya
Chairman, Franchise India